Baobab superfruit ruling in Brussels spells sweet news for African growers

Fruit from the baobab tree can be used in food products in Britain for the first time after a decision by the European Commission. The fruit will be used in cereal bars and smoothie drinks.

The pulp of baobab fruit is said to contain up to three times more vitamin C than oranges. PhytoTrade Africa, a not-for-profit organisation, which submitted the application to the EU, believes that the ruling will provide a new source of income for 2.5 million of the poorest families in southern Africa, who will be paid to harvest wild baobab (Adansonia digitata).